Business & Tech

Jelli.studio’s Co-founder on AI’s Role In Fashion

As a veteran of the fashion industry for over a decade, CEO and co-founder of Jellibeans, Joanne Chow, has sat in the front seat – with a clear of the challenges faced by even the most established brands and talented designers. With technology Jellibeans, particularly thanks to generative AI, is adding an accessible data layer into what’s normally a creative fashion design process driven by intuition – unless you’re an LVMH brand with access to pricey trend forecasting services like WGSN.

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Annie Schröter’s Rise in Fashion: Chic, Effortless, and Unstoppable

The first time Annie Schröter walked onto a set in Milan, she felt completely out of place. The room was filled with industry veterans, well-known stylists, and models who seemed to know exactly what they were doing. She was 18, had just landed her first international job, and had no idea what to expect.